As much as textiles and crafts have been celebrated in womenswear, their potential in men's fashion remains largely untapped. Our history is a testament that the royals, a man or a woman, put a lot of effort in dressing themselves. But over the years, men especially became products of the west only seen in white, black, blue and beige.

However, amidst this evolution, there exist a few men who cherish the art of dressing with individuality and flair, and are not afraid to experiment with colours. We aspire to provide a platform for such men, who are enthusiasts of personalising and putting effort in dressing themselves. Who wish to walk that extra mile and we are here to hand hold them through it.

Why should the focus solely be on brides during their wedding day? Let's give our dulhas the chance to take the centre stage too.

Our ready-to-wear collection is designed with comfort, convenience, and cross-functionality in mind. We celebrate all shapes, forms, and features, offering a customization service tailored to each individual's unique body type and preferences.

Our ethos revolves around embracing both perfections and insecurities, ensuring every man feels confident and comfortable in what he wears.

Just as the tradition of passing down cherished sarees from mother to daughter continues, we envision a future where a Bann Thann kurta holds the same significance for a man.

Our dream is to see men rediscover their heritage and embrace the art of dressing with intention and individuality. To witness a Bann Thann kurta become a staple in every man's wardrobe would be a dream come true for us.

You know, people often talk about fictional men written by women in movies and pop culture, but I'm here to proudly declare: I'm a character written by the men in my life. "Tom-boy" is a tag that's been stuck on me for as long as I can recall, and nowadays, I wear it like a badge of honor. I've always found myself surrounded by more male friends than female ones. I have been spoiled, favored and understood
by these men in my life who I hold very dear to my heart.

While I was pursuing my textile designing from Srishti School of Arts and Design, I realized that my personality can be my clothes. Not only was I evolving, but the men in my circle were too. Soaking in my creative inputs and processes, I became their real-time influencer. I found myself dressing up my dad, cousins, and male friends in colors, patterns, and styles they hadn't explored before.
Sure, some experiments were big hits, while others... let's just say they were learning experiences!

I noticed that there's a huge gap when it comes to men expressing themselves through fashion. Thus, this brand was born for men to simply TRY. Try a new colour, a fresh silhouette, or dive into patterns.
Now, if you were to bump into me on any given day, chances are you'd catch me in an all white look. Yet, I take pride in seeing the immediate five men around me in vibrant block prints, comfortable linens, or even kurtas as their everyday wear or a well fitted bandi on a casual
Wednesday afternoon.

My wish? That every guy who slips into a Bann Thann kurta and strolls out, feels like time has slowed down, a gentle breeze tousling his hair. Picture it: he's the hero of his own story, with "bann thann chali dekho aaaye jaati re jaati re bann thann chali dekho aae jaati re" playing in the background.